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Marketing Your Organization in Digital Media

  • 11/06/2013
  • 9:00 AM - 10:30 AM (CST)
  • Center for Change
  • 0

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Marketing Your Organization in Digital Media


Our supporters spend so much more time online, yet organizations are only starting to find out how to use this new arena effectively to grow their donor base and supporters. Learn how one leading organization used a combination of digital tools to do just that.

Trainer:  As Clean Wisconsin's Creative Director, Amanda Wegner oversees the organization's brand identity through print and digital communications and manages all digital media. Through these channels, she has successfully grown Clean Wisconsin’s online presence and capacity through strategic integrated digital media campaigns that support Clean Wisconsin’s policy and legal work, membership retention and recruitment efforts, and online fundraising.

Amanda is a print media veteran skilled at writing, editing and design, but she has quickly adapted her skills and experience to the digital sphere. As a freelance communications professional, she has edited and written for numerous publications and websites at the local, regional and national levels, including Wisconsin Trails, KIWI magazine and yogajournal.com, and provided design and other strategic communications services to clients. She is also a fitness instructor and 200-hour Registered Yoga Teacher. Amanda has an English degree from UW-Madison.

 

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