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  • How to Get Started with Donor Development and Major Gift Fundraising

How to Get Started with Donor Development and Major Gift Fundraising

  • 10/03/2016
  • 2:00 PM - 3:30 PM (CDT)
  • Center for Change
  • 10

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How to Get Started with Donor Development and Major Gift Fundraising

Do you find the whole process of donor cultivation and asking for major gifts intimidating? Did you “build it” expecting them to come, and they’re not coming yet? Having trouble knowing where to start? Join us for an engaging workshop designed for major gift development beginners. Learn what works and what doesn’t when you’re just getting started. Starting with a brief exploration of the motivations for giving from the donor’s perspective and progressing through cultivation techniques and protocols for asking, fundraising consultant David Allen will help demystify in-person major gift development.


David Allen is the principal consultant for Development for Conservation, a consulting business specializing in fund development for nonprofit conservation organizations. David’s background includes more than 30 years working in annual fundraising, major donor development, communications, and marketing. He worked for Nature Conservancy chapters in Oregon, Texas, and Wisconsin over a 13-year career and in senior management for the Madison, Wisconsin-based Sand County Foundation. He has devoted his professional career to helping conservation organizations and other nonprofits pursue excellence in all aspects of their endeavors. David is a skilled teacher and presenter, particularly in major gift fundraising, and served TNC as an internal consultant and national trainer within the context of his Wisconsin assignment. David is a regular trainer and presenter at national and regional conferences and gatherings, particularly in the conservation field. Practice specialties include Development Audits, major gift development training, and campaign fundraising (both annual and capital).

In addition to his fundraising consulting work, David is also a member of Conservation Consulting Group, a consultancy devoted to helping land trusts and other organizations through comprehensive strategic planning, organizational assessment, and accreditation preparation. The team identifies governance, finance, and programmatic issues and provides recommendations, advice, and templates to improve and strengthen those areas. Conservation Consulting Group offers the competitive advantage of the expertise multiple team members bring to the project.



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